Strategic generalist ・ Values-led work

I help organisations find their thread — and follow it.

Working with social enterprises and values-led businesses who are done with business as usual.

WHO I AM

Hi, I'm Christina.

I'm a strategic generalist. Think of me as the connective tissue in a room full of specialists. I see the whole picture and I'm not afraid of the details.

I'm most in my element when I get to work with big ideas and figure out how to make them happen. I move naturally between strategy and delivery, and I genuinely love both. I will turn your ideas into awesome realities.

I’m a bit of a workhorse and I get things done. But I’m also guided by nature in how I work, working with energy and not against it, and with genuine care at a pace that lasts.

WHAT I DO

My work takes different shapes depending on what you need. Sometimes it's a defined project. Sometimes it's about becoming part of the team for a while. Here’s what I can offer:

Strategic communications

Working with big, important documents that need to actually say something brings me joy. I take the mess, find the arc, and make the words do their job.

Programme design

I love designing learning programmes, events, and experiences that genuinely take people somewhere. I can help at any stage, from concept to delivery.

Facilitation

I enjoy holding space for groups to think, reflect, or learn together. I particularly enjoy taking groups outdoors, but I also work indoors and online.

Other collaborations

Not everything fits a category. If something resonates but doesn't quite name what you need, let's have a chat, shall we?

“Christina is always an absolute joy to work with. She possesses that rare combination of someone with the imagination to see the possibilities of new initiatives and then execute them meticulously. She makes the people around her better.”

— Femke Bartels
Founder, Catalytic

WHAT I STAND FOR

I'm not going to work with anyone who is content with business as usual.

My clients are social enterprises, values-led small businesses, and mission-driven organisations who are trying to do things differently. I hold strong values and bring my whole self to the work: curiosity, care, honesty, and a healthy dose of humour.

If that sounds like your kind of collaboration, I'd love to hear from you.

Ready to jump in?

Whether you have a clear project in mind or just want to explore what a collaboration might look like, let's start with a conversation.

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